Customer Management 2017-05-12T09:13:46+00:00

OUR SERVICES FOR THE AREA OF
CUSTOMER MANAGEMENT

FACTS + FIGURES

*) Source: Q_PERIOR Study of Digital Transformation in Insurance Companies
**) Source: Q_PERIOR Study of Digital Transformation in Banking

  • Q_PERIOR Fokusthema Kundenfokus

    CUSTOMER COMMUNICATION AT THE HIGHEST LEVEL

    Key Topic: Customer focus

    Today's customers communicate using various mobile channels. They frequently research on comparative portals and they expect a high degree of individuality and excellent quality of experience. This gives companies – first and foremost insurance companies – new opportunities for increasing their sales. The prerequisite, however, is that sales, marketing and service all put the customer at the heart of their activities.
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  • BALANCING ACT BETWEEN DIGITALIZATION AND REGULATORY SYSTEMS

    Key Topic: Regulatory systems

    Exploiting the benefits of digitalization to the best possible advantage without departing from the narrowly defined regulatory framework: this is a delicate assignment, especially with regard to data usage and data protection, and one which requires close coordination between individual departments such as IT, specialist departments and Compliance.
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Success Story: Digital sales platform

Digitalization has a direct effect on communication and sales processes in the insurance sector. The web of relationships between customers, the sales force and insurers is becoming ever more complex. That is why insurance companies need IT structures with no system breaks which facilitate a sales process distributed across various sales channels.

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Success Story: Customer portal

There are only two routes for insurance companies to take: impress your digital customers or lose ground on your competitors! A prestigious German insurance company therefore decided to invest significantly in online communication with its customers. Together with partner Q_PERIOR, the company implemented a modern, new customer portal which serves customers as the central point of contact.

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